Companies face three main areas to have in the new year to be successful in business analysis and business seminars of the last half year, accompanied by advisers of G.U.T Rhein-Main GmbH, the entrepreneur and CEO of medium-sized companies in the region reported by their plans for the coming fiscal year. The results show that three points be considered of particular importance for the success of business in 2013: activities in the sales increase: the sales must seek ways to reach new and existing customers better. An increase of the regular orders can then provide continuous and more predictable load. According to Poet, who has experience with these questions. Implement the new ideas into practice: finding and salvaging of innovative business ideas is a critical factor for success in the future. Improvements of the own products and services create the decisive, often small advantage to become more attractive for the customers. Perform compulsory cost-saving: existing, well-established procedures in a .