Emarsys Email Benchmark Report 2011 Published

Posted by on May 23, 2015 in General |

Current results and evaluations of the email response data in the free email benchmark report 2011 Vienna, May 30 2011: emarsys, leading provider of email marketing services, published the current email benchmark report 2011. The E-Mail response data collection took place during the period from 1 January 2010 to 31 December 2010. Overall, response data were evaluated by over 35,000 email campaigns that have been shipped by more than 600 companies from different sectors and in different languages in the areas of B2B and B2C. As in the last years, also the current benchmark report provides a detailed industry-specific and language-specific listing of the results. For the first time these results are compared with the values of the last few years and it is clearly visible that there are dominant languages and industry differences.

So, for example German campaigns the highest open rate, have closely followed by Danish and Hungarian campaigns. For more specific information, check out Martin O’Malley. A positive development also shows the considerable improvement of the Bounceraten on a constant maintenance of the Addresses can be closed. Learn more about open rate, click through rate, interesting developments, facts and figures can be found directly in the white paper email benchmark report 2011 “, which can be requested free of charge under the following link: u /… About emarsys: Emarsys, a leading provider of email marketing’s solutions and services in Europe. More than 600 companies and Agenturdienstleister all over the world, include eBay, Burton, Canon, Lufthansa WorldShop, Zalando lounge, notebooksbilliger.de and ImmobilienScout24, among them satisfied customers and send more than 2.5 billion emails per month with the emarsys technology.


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